I’m running the 2nd beta round of my Just Start cohort in February. You’ll design and implement a career experiment by gathering real data to inform your next step.

By the time you’re reading this, most people will have given up on their New Year’s Resolutions. In fact, 92% of people will never achieve their goals.

I promise this isn’t meant to start on a depressing note—but it is an honest one.

While I didn’t make many New Years Resolutions this year, I did proclaim some pretty lofty manifestations and goals for the year.

But prior to finding work that I actually enjoyed, I wasn’t consistent in much.

Brushing my teeth and taking workout classes “counted” but when it came to my career goals, I was lost.

That’s because I’d make big goals for myself, like “start looking for a new job”, but I didn’t work on changing my inner belief system.

What the author of Atomic Habits, James Clear, says is that people focus on the outcomes—losing 5 lbs, reducing screen time by 50%—but to change your behavior for good, you need to start believing new things about yourself. You need to take on a new identity.

This past year, I’ve had multiple conversations that sounded something like, “I admire what you’re doing, but I’m not creative or ambitious enough to do it myself.”

To those people, I want to shake them and say, “IT’S BECAUSE YOU DON’T BELIEVE YOU’RE CREATIVE OR AMBITIOUS.”

(end rant)

It’s easy for me to say this now having come out of the other side OK, but I will say the reason I was able to make 6-figures in my first year was because I believed I could make it.

And while it might look like I accomplished a lot within my first year of going solo, there were multiple years of inner behind-the-scenes type of work that has allowed me to get where I am today.

It pains me to say it as someone who loves doing multiple things, but if you want to be consistent, I want you to pick ONE thing to be consistent with.

For me this year, that’s posting on LinkedIn. I’ve been hearing from a lot of you that you want to start building your personal brand too.

Set something that you can easily attain for now that doesn’t cause you to burn out in the process.

LinkedIn for me was 1x per week before I upped it to 3x per week and now my goal this year is to post 6x a week, basically every day except for Saturdays. This is realistic for me given that my baseline has already been established.

For me, the best type of accountability is when I pay hard-earned money out of my own pocket. What holds you accountable? A few options:

Mallory Contois writes about finding your fun at work, and I believe it’s true for everything in life.

If you’re looking for a new job but each time you sit down to job search you hate it, brainstorm ways to keep it light and fun. A few options:

This is a more tactical habit, but I’d love for you to try it. Write it down on paper (or a tablet) every day.

Keep this piece of paper open while you work. When you find yourself drifting, you’ll see what you wrote down and be reminded that it’s waiting for you to accomplish.

If your why isn’t strong enough, it’s easy to fall back on old patterns. A powerful why helps you think about why this is important to your core. If you need help coming up with a powerful why, ask yourself why 5 times until you get to the true answer.

Visualize the version of yourself who is consistently doing the thing you set out for yourself.

Now for the hard part. Be that type of person, everyday. Be the type of person who pushes through a lack of motivation but does it anyway because they made a commitment to themself.

You are the only person responsible for the results in your life but that doesn’t mean you have to do it alone.

It’s never too late to start. Or restart. Or try again with more self-trust than last time.

So here I am again ready to shake you, but this time I’m saying, “YOU GOT THIS!”

What are you committing to (or re-committing to) this year?

P.S. My next workshop, From corporate to creator, is this week! I’ll dive more about these mindset blocks holding you back, creating your first offer, and what a safe exit plan could look like for you. If you can’t attend live but want to join, RSVP to get the recording after!

I was gone for a month in California, but I just got back to NYC! ❄ Looking forward to getting back into a routine again.

This week, I’m busy busy working on my workshop, prepping for the launch of my 2nd beta round of my Just Start cohort, and starting a new fractional product marketing gig. Yes, I’m back in the PMM world once again but excited for more cash flow while I’m building all of these things (and it’s a pretty cool project).

I’m also making my way through iPEC’s Coaching Certification and working with three new clients that have joined Reimagine, plus four more who completed my Unblock Strategy Sprint.

From corporate to creator: How to launch your first offer & safely make the leap | Wed. Jan 21
If you’ve been dreaming of the day you’ll be your own boss but want support making that happen, this is for you. We’ll map out your mindset blocks, offer, and plan to safely leave the corporate world behind.

🔗 RSVP here

Just Start Cohort - $100 off when you sign up for the waitlist
A 7-week cohort starting in February for the curious soul who wants to make a career pivot, without walking away from the stability they’ve worked hard to build. You’ll launch a mini career experiment alongside others exploring their next step.

Reimagine 1:1 Coaching - 2 founding spots left
Reimagine is a highly personalized 1:1 coaching program for multi-passionate women ready to build their portfolio career. Book a free career strategy call with me to learn more.

Unblock Strategy Sprint
Get 90 minutes of strategic support on Zoom, personalized strengths mapping with an Enneagram assessment, and 2 weeks of async support to help unblock your goals and come up with a concrete action plan.